If you have a huge site that needs constant maintenance, yes, you should hire
a full-time "Webmaster". However, we believe the term "Webmaster" is really
outdated because the field is growing so fast and in so many directions that no
one person can "master" it.
Unless you have a very simple site, you will need a person with a large set of skills
that must be constantly updated. Most companies are finding it very difficult to
recruit and keep high-tech workers. Salaries are high.
Many companies are offering salary bonuses of 10 percent to 25 percent to new hires
and "retention allowances" - or training money - to workers with critical IT skills.
What do you do if you hire a "lemon"? It is much easier to fire us than to fire an
employee.